For Demand Generation
Protect spend. Build pipeline faster.
Stop paying for leads you cannot use. Cut processing delays. Know which suppliers consistently meet your requirements.
Commercial outcome
Make every media investment count.
Protect spend.
Stop bad, duplicate and out-of-policy data before more cost follows it.
Build pipeline faster.
Remove manual QA, mapping and routing so lead and contact data that meets your requirements reaches CRM faster.
Know what suppliers deliver.
See what meets your requirements, what gets rejected and what gets delivered.
Proof
See what gets stopped before more budget is wasted.
110,614S1
invalid records stopped before customer delivery in the Merkle DWA programme.
Merkle DWA
1 to 2 minutesS2
average delivery for records requiring no manual intervention in the Avani Media programme.
Avani Media
27 secondsS3
average processing time in the Future programme.
Future
Note
Media spend retained, not written off.
The published Merkle DWA case study says stopping invalid records allowed the agency to retain a significant amount of media spend.
Supplier performance
Use delivery evidence in supplier decisions.
- See which suppliers and sources consistently meet your requirements.
- See what gets rejected.
- See what gets delivered.
- Use that evidence in supplier reviews and future buying decisions.